AAA just took another step toward becoming a true global force, and the ripple effect is already being felt across the wrestling world. Earlier this week, the promotion announced a new broadcasting deal that will bring its programming to FOX platforms across Mexico, Central America, and South America. But according to Dave Meltzer, that move is only the beginning of a much bigger play—and the real target sits directly in the United States.

Meltzer revealed on Wrestling Observer Radio that WWE’s purchase of AAA earlier this year wasn’t about locking down Mexico. It was about positioning AAA to finally break into the U.S. television market in a meaningful, money generating way. While AAA has gained momentum through YouTube streams and crossover matches, the long term strategy revolves around landing a major American platform, whether that ends up being cable television or a heavyweight streaming service like Peacock.

The partnership between WWE and AAA has already produced several crossover moments, including the November twenty two Mexico City event that aired on WWE’s YouTube channel and featured Chelsea Green and Ethan Page successfully defending the AAA World Mixed Tag Team Titles. Behind the scenes, the belief is that these showcases are warm up swings—the real pitch will be AAA securing a U.S. broadcast home with serious reach.

Meltzer noted that executives expect a U.S. deal “fairly soon,” and that landing it would be far more significant than the newly announced FOX Latin America agreement. For WWE, it positions AAA as a major international expansion piece. For AAA, it represents the biggest opportunity the company has ever had to redefine its place in the global wrestling ecosystem.

If a U.S. deal hits the table, the landscape of lucha libre coverage and crossover storytelling could shift fast. Fans are now watching closely to see whether AAA’s next announcement finally plants the lucha brand onto American screens with the backing of WWE’s full machine behind it.